Marketing Strategist

Xiao Chen

Xiao Chen is a Marketing Strategist at KJC Law Group, where she combines creative media expertise with analytical thinking. In her role, she develops comprehensive marketing campaigns, manages the firm's social media presence, creates engaging multimedia content, and analyzes marketing metrics to optimize campaign performance.

Prior to joining KJC Law Group, she served as a Channel Strategy Intern at Studio71 in Beverly Hills, where she developed data-driven SEO strategies and optimized content performance for major brands including Genesis, Disney Princesses, Pixar Cars, and popular podcasts. Drawing from her experience across different marketing teams, she combines data analysis, strategic planning, and media production capabilities to craft effective marketing solutions. Her diverse bilingual and multicultural background enables her to develop strategies that resonate across different audiences and platforms.

Beyond her professional endeavors, Xiao is an outdoor enthusiast who finds inspiration through skiing, hiking, and travel, while pursuing her passion for photography.

Education

Emerson College in School of the Arts, B.A., in Visual Media Arts, 2024

Minor in Publishing & Sociology